Nets' series on the rise, including Kutcher's 'Men'
CBS appears to have notched a victory in key demos on Monday behind its strong comedy block , led by ”Two and a Half Men” , and drama ”Hawaii Five-0,” all of which were up vs. last week. Another network that benefited from a lack of scripted competition was CW, whose ”Hart of Dixie” established a series high.
According to preliminary, affiliate-based estimates from Nielsen, the Eye remained potent in Monday’s opening hour with vet ”How I Met Your Mother” (4.3/12 in 18-49 and 9.9 million viewers overall) and rookie ”2 Broke Girls” (4.6/11 in 18-49, 11.5 million viewers overall), which again built on the 18-49 rating of its lead-in. They were followed by ”Two and a Half Men” (5.6/13 in 18-49, 15.5 million viewers overall), which saw its first ratings uptick following four weeks of declines and remained the night’s No. 1 series in demos, and ”Mike and Molly” (4.4/10 in 18-49, 12.7 million viewers overall), the biggest of the CBS gainers on the night. And closing things out, ”Hawaii Five-0” was also up (3.3/8 in 18-49, 11.0 million viewers overall). Note that ratings for CBS programs could be revised down a bit in the nationals due to a preemption for Ravens football in Baltimore.
Ratings for baseball are sketchy since the game extended until about 11:40 p.m. ET, but the Texas Rangers’ victory over the St. Louis Cardinals averaged a 3.8 rating/10 share in adults 18-49 and 13 million viewers overall on Fox’s stations from 8 to 11 p.m.; these averages will rise in the nationals, giving Fox a chance of catching or passing CBS for the night’s bragging honors in 18-49. Last year’s Game 5, the final contest in the series between the Rangers and San Francisco Giants, did a 4.2/11 in 18-49 and 15 million viewers overall in the nationals.
Though baseball did well for Fox, the absence of the net’s scripted dramas ”Terra Nova” and ”House” appeared to have a positive effect on the evening’s scripted offerings , and that included CW. ”Gossip Girl” (0.6/2 in 18-49, 1.4 million viewers overall) held steady in 18-49 and grew in female demos and total viewers. And at 9, ”Hart of Dixie” (0.8/2 in 18-49, 2.0 million viewers overall) was up by nice margins across the board, including a series high in adults 18-34 (0.9/2).
ABC appears to be down slightly week to week with its lineup of ”Dancing With the Stars” (3.1/8 in 18-49, 17.0 million viewers overall) and ”Castle” (2.5/6 in 18-49, 11.1 million viewers overall), with ”Dancing” remaining the night’s most-watched show overall.
And NBC continues to struggle on the night with ”The Sing Off” (1.5/4 in 18-49, 4.2 million viewers overall) and its special repeat of ”Prime Suspect” (0.7/2 in 18-49, 2.5 million viewers overall). Newsmag ”Rock Center” takes over the 10 p.m. slot beginning next week.
Preliminary 18-49 averages for the night: CBS, 4.2/10; Fox, 3.8/10; ABC, 2.9/7; Univision, 1.3/3; NBC, 1.2/3; CW, 0.7/2.
In total viewers: ABC, 15.0 million; Fox, 13.0 million; CBS, 11.9 million; NBC, 3.6 million; Univision, 3.1 million; CW, 1.7 million.