Gallic online fest attracts 38,000 film views
PARIS — “All That Glitters,” Geraldine Nakache and Herve Mimran’s hit comedy, and Keren Marciano’s short dramedy “Memoirs of a Disturbed Young Girl” nabbed the Internet users prize of Unifrance’s VOD fest, My French Film Festival.
Set up by Unifrance to promote French films and shorts from emerging helmers and analyze VOD trends across the globe, the online event drew 310,000 visits and 38,000 film views from 171 countries.
Organizers said results exceeded expectations and encouraged them to set up a second edition.
Lea Fehner’s drama “Silent Voice” nabbed the fest’s international press nod, while Axelle Ropert’s “The Wolberg Family” and Hendrick Dusollier’s short “Babel” won special mentions.
The foreign bloggers prizes went to Guillaume Canet starrer “Spy (ies)” and Charlotte Joulia’s romantic drama short “As the Rain was Falling.”
Brazil, Russia, Colombia and Mexico, countries where the VOD was free, topped the number of film views, followed by the U.S., Japan and Spain, where web users were charged a fee.
Results showed that 44.8% of film views were made on pay VOD, thus underscoring the strength of the on-demand model.