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Eye rolls behind big ‘Brother’

Veteran reality show matches season high

Summer standout ”Big Brother” posted some of its best numbers in years Thursday, lifting CBS to an easy victory over its broadcast rivals in key demos. ABC did OK with its all-original lineup, while Fox and NBC mailed it in with repeats.

The ratings for the Big Three networks could be adjusted in the nationals due to preemptions/delays for NFL preseason action: the Eagles on the ABC station in Philadelphia, the Browns on the NBC station in Cleveland, and the Ravens on the CBS station in Baltimore.

According to preliminary nationals from Nielsen, ”Big Brother” (3.2/9 in 18-49, 8.5 million viewers overall) dominated the 9 o’clock hour and was easily the top-rated program of the night in key demos as well as total viewers; if these numbers hold up, the show would match its top 18-49 score of the summer while drawing its largest overall audience on any night in four years. Also for the Eye, repeats of ”The Big Bang Theory” (2.1/7 in 18-49, 7.9 million viewers overall) and ”Rules of Engagement” (1.8/6 in 18-49, 6.1 million viewers overall) produced a victory in the night’s opening hour, and ”The Mentalist” closed things out at 10 (1.3/4 in 18-49, 6.1 million viewers overall). CBS won the night in 18-49, 25-54 and total viewers.

At ABC, ”Wipeout” (1.9/6 in 18-49, 6.7 million viewers overall) was solid kicking off the night, and ”Expedition Impossible” (1.5/4 in 18-49, 5.2 million viewers overall) and ”Rookie Blue” (1.3/4 in 18-49, 5.1 million viewers overall) followed with slight gains, though these may be erased in the nationals due to the Eagles game in Philadelphia.

Fox aired repeats of ”Bones” at both 8 (1.0/3 in 18-49, 4.0 million viewers overall) and 9 (1.2/3 in 18-49, 4.5 million viewers overall), while NBC struggled with encores of ”Community” (0.9/3 in 18-49, 2.9 million viewers overall), ”Parks and Recreation” (0.9/3 in 18-49, 2.5 million viewers overall), ”The Office” (1.1/3 in 18-49, 3.0 million viewers overall), ”30 Rock” (1.0/3 in 18-49, 2.7 million viewers overall) and ”Law and Order: Special Victims Unit” (0.9/2 in 18-49, 3.2 million viewers overall).

Univision moved up to second on the night in 18-49, led by hot 9 o’clock novella ”La Fuerza del Destino” (1.8/5 in 18-49, 4.3 million viewers overall).

Preliminary 18-49 averages for the night: CBS, 2.2/6; Univision, 1.6/5; ABC, 1.5/5; Fox, 1.1/3; NBC, 0.9/3; CW, 0.4/1.

In total viewers: CBS, 7.2 million; ABC, 5.7 million; Fox, 4.2 million; Univision, 3.7 million; NBC, 2.9 million; CW, 1.0 million.

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