DVR views boost ‘Terra Nova’

Top comedies even hotter in live-plus-7 ratings

Primetime DVR viewing stats continue to yield welcome news for the networks.

In Nielsen’s just-released live-plus-7 ratings for the week of Sept. 26, week two of the 2011-12 campaign, Fox’s fledgling dino drama “Terra Nova” got a significant boost, enough to upgrade its perf to date from credible to good. “Terra Nova” spiked 42% from its live-plus-same-day ratings in adults 18-49, rising from a 3.1 to 4.4, and 32% in viewers to 12.2 million from 9.3 million.

The hotshot of the rookie comedy crop, Fox’s “New Girl,” looks even better after a week of DVR playback, rising 31% in adults 18-49 (to 5.9 rating). The same is true for CBS’ “2 Broke Girls” (up 17% to 5.4 in the demo).

Other frosh skeins that are getting an important 18-49 demo bounce from delayed viewing include NBC laffers “Up All Night” (up 52% to 3.2) and “Whitney” (up 36% to 3.4), CBS’ “Person of Interest” (up 30% to 3.5) and ABC’s “Revenge” (up 37% to 3.7) and “Pan Am” (up 30% to 3.4).

The DVR lift for “Terra Nova” likely reflects the impact of the show competing against ESPN’s “Monday Night Football.” Live sports events are far less conducive to delayed viewing than a scripted drama. CBS’ guy-friendly Monday 10 p.m. actioner “Hawaii 5-0” has long been a top DVR gainer for the same reason.

For week two of the season, it’s also notable that with the live-plus-7 numbers factored into the 18-49 demo rankings, both CBS’ “Two and a Half Men” (up 20% to 8.9) and ABC’s “Modern Family” (up 39% to 7.9) surpassed the week’s No. 1 program, NBC’s “Sunday Night Football” (up 1% to 7.8).

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