CBS tops broadcast pack; Fox repeats second in demos

”Big Brother” was easily the top-rated broadcast program in key demos Sunday, lifting CBS to victory over Fox’s all-repeat comedies and ABC’s ”The Bachelorette” special.

According to preliminary national estimates from Nielsen, ”Big Brother” averaged a big 2.8 rating/9 share in adults 18-49 and 8.1 million viewers overall in the 8 o’clock hour Sunday, dominating its timeslot and rising 12% week to week. Also for the Eye, ”60 Minutes” (1.3/5 in 18-49, 8.8 million viewers overall) gained vs. last week as well, while 9 p.m. newcomer ”Same Name” (1.4/4 in 18-49, 4.4 million viewers overall) was down slightly from its modest bow. A repeat of ”CSI: Miami” capped the night (1.2/3 in 18-49, 5.2 million viewers overall).

Fox ran a close second to CBS on the night among adults 18-49, getting good production from repeats of ”The Simpsons” (1.6/5 in 18-49, 3.6 million viewers overall), ”The Cleveland Show” (1.6/5 in 18-49, 3.3 million viewers overall), ”Family Guy” (2.1/6 in 18-49, 4.2 million viewers overall) and ”American Dad” (1.8/5 in 18-49, 3.7 million viewers overall).

ABC opened with encores of ”America’s Funniest Home Videos” (1.1/4 in 18-49, 4.8 million viewers overall) and ”Extreme Makeover: Home Edition” (1.1/3 in 18-49, 4.5 million viewers overall) before picking up some from 9 to 11 p.m. with the special ”The Bachelorette: The Men Tell All” (1.6/4 in 18-49, 5.4 million viewers overall), airing in advance of tonight’s season finale. Though it doubled the ratings performance of the repeat dramas that ABC aired in the 9-11 p.m. block last week, ”Men Tell All” was down sharply from its performance of a year ago, when it aired in the show’s regular Monday time period.

NBC had another quiet Sunday with ”Dateline” (0.7/2 in 18-49, 4.3 million viewers overall), a two-hour repeat of ”America’s Got Talent” (0.9/3 in 18-49, 4.0 million viewers overall) and closing things out with firstrun alternative series ”The Marriage Ref” (0.9/3 in 18-49, 2.9 million viewers overall).

Preliminary 18-49 averages for the night: CBS, 1.6/5; Fox, 1.5/5; Univision, 1.4/4; ABC, 1.3/4; NBC, 0.8/2.

In total viewers: CBS, 6.6 million; ABC, 5.0 million; NBC, 3.8 million; Univision, 3.5 million; Fox, 3.1 million.

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