Affiliates added to carry net on digital subchannels
Fledgling broadcaster Bounce has announced its launch date and the addition of a new affiliate, KHOU in Houston, Texas. The network, which targets African-American auds, will begin broadcasting Monday, Sept. 26 at noon EST.
Bounce has affils throughout the southeastern United States and the Midwest; the net’s reps said its slate includes everything from sports to faith-based programming. The network will air on its broadcast affiliates’ digital subchannels.
Martin Luther King III and former U.N. ambassador Andrew Young are two of the net’s founders. In a release, Young said that he and the rest of the network “look forward to Bounce TV entertaining African-American viewers, and frankly all Americans, for many years to come.”
“Bounce TV is perfect for Houston,” said KHOU prexy and g.m. Susan McEldoon. “It will provide unique alternative programming for our large African-American audience. We look forward to Sept. 26 and becoming the new exclusive home of Bounce TV in Houston.”