You will be redirected back to your article in seconds

Big Brother’ lifts Channel 5

Aud is web's biggest excluding sport, movies

LONDON — The opening episode of the U.K. revival of “Big Brother” gave Channel 5 one of its biggest ever audiences.

The show, which aired Thursday, achieved an average of 5.1 million viewers, a 21% audience share, based on overnight figures.

Celebrity Big Brother” generated Channel 5’s highest ever audience excluding sport and movies.

The web’s previous highest non-sport or film audience was for the preem of Matt Le Blanc’s sitcom “Joey” in February 2005, which won an overnight rating of 4.1 million viewers.

But Channel 5’s “Big Brother” audience was less than the 5.8 million viewers who tuned in when the seventh series bowed on Channel 4 last year.

The Big Daddy of reality shows, dumped last year by Channel 4 in the face of declining popularity, also won its slot.

This was an unusual feat for Channel 5, which under new owner Richard Desmond has relied increasingly on U.S. imports, such as “CSI.”

Torchwood: Miracle Day,” the Starz BBC co-pro that airs on the pubcaster’s flagship web, BBC1, in the U.K, only managed 3.4 million viewers against “Celebrity Big Brother.”

Desmond finally secured the U.K. rights to “Big Brother” from Endemol in April following months of tortuous negotiations.

Its initial success, driven by relentless cross-promotion in Desmond’s British papers, the Daily Star and the Daily Express, will be a big relief for Desmond and Endemol, which is highly leveraged and seeking a new CEO.

The big question is whether Channel 5 can maintain the show’s momentum throughout its run.

More TV

  • Nordic Noir Gets Tropical Twist With

    Nordic Noir Gets Tropical Twist With Canary-set ‘Crimeshare’ (EXCLUSIVE)

    LONDON — The opening episode of the U.K. revival of “Big Brother” gave Channel 5 one of its biggest ever audiences. The show, which aired Thursday, achieved an average of 5.1 million viewers, a 21% audience share, based on overnight figures. Celebrity Big Brother” generated Channel 5’s highest ever audience excluding sport and movies. The […]

  • SCANDAL - "Over A Cliff" -

    'Scandal' Series Finale Recap: The Gladiators Say Goodbye in 'Over A Cliff'

    LONDON — The opening episode of the U.K. revival of “Big Brother” gave Channel 5 one of its biggest ever audiences. The show, which aired Thursday, achieved an average of 5.1 million viewers, a 21% audience share, based on overnight figures. Celebrity Big Brother” generated Channel 5’s highest ever audience excluding sport and movies. The […]

  • Bart Peters

    Former Audience Network Exec Bart Peters Launches Big Branch Productions

    LONDON — The opening episode of the U.K. revival of “Big Brother” gave Channel 5 one of its biggest ever audiences. The show, which aired Thursday, achieved an average of 5.1 million viewers, a 21% audience share, based on overnight figures. Celebrity Big Brother” generated Channel 5’s highest ever audience excluding sport and movies. The […]

  • David Hogg

    TV News Roundup: Freeform, ABC News Team for 'Parkland: For Our Lives' Special

    LONDON — The opening episode of the U.K. revival of “Big Brother” gave Channel 5 one of its biggest ever audiences. The show, which aired Thursday, achieved an average of 5.1 million viewers, a 21% audience share, based on overnight figures. Celebrity Big Brother” generated Channel 5’s highest ever audience excluding sport and movies. The […]

  • Henrik Bastin UTA

    'Bosch' Producer Fabrik Entertainment Signs With UTA (EXCLUSIVE)

    LONDON — The opening episode of the U.K. revival of “Big Brother” gave Channel 5 one of its biggest ever audiences. The show, which aired Thursday, achieved an average of 5.1 million viewers, a 21% audience share, based on overnight figures. Celebrity Big Brother” generated Channel 5’s highest ever audience excluding sport and movies. The […]

  • Pilot -- Upon learning that Lesley

    CBS Pulls Comedy 'Living Biblically' Off Schedule

    LONDON — The opening episode of the U.K. revival of “Big Brother” gave Channel 5 one of its biggest ever audiences. The show, which aired Thursday, achieved an average of 5.1 million viewers, a 21% audience share, based on overnight figures. Celebrity Big Brother” generated Channel 5’s highest ever audience excluding sport and movies. The […]

  • Hulu Orders Middle School Comedy 'PEN15'

    Hulu Orders Middle School Comedy 'PEN15'

    LONDON — The opening episode of the U.K. revival of “Big Brother” gave Channel 5 one of its biggest ever audiences. The show, which aired Thursday, achieved an average of 5.1 million viewers, a 21% audience share, based on overnight figures. Celebrity Big Brother” generated Channel 5’s highest ever audience excluding sport and movies. The […]

More From Our Brands

Access exclusive content