You will be redirected back to your article in seconds

Anderson Cooper hones his daytime image (video)

 The promotional drumbeat has begun for Anderson Cooper’s foray into daytime TV this fall, which means we’re already getting to see a different side to the CNN anchor. Say this much for the guy: he knows his image as a serious newsman is not going to help him much when it comes to attracting the soccer moms.

So Cooper is showing his softer, sillier side these days, as he did in a Wednesday appearance at the PromaxBDA conference where he drew a bright line between what he does on CNN and what he’ll do on “Anderson.”

Cooper dished on his TV guilty pleasures, which apparently includes everything from Bravo’s “Real Housewives of Atlanta” to OWN’s “Finding Sarah.” Oh, and let’s not forget A&E’s “Hoarders”–“I love me some ‘Hoarders,'” said Cooper, showcasing an informal grammatical style heretofore unseen on CNN.

And if you think he’ll be interviewing Timothy Geithner on “Anderson,” forget about that. “I’m not going to talk to any of those people,” he told the Promax crowd, referring to the newsmakers on his nightly program.

What else should Cooper do to shake up his image? Let us know in the comments.

More TV

  • Marvel's The Punisher

    'Punisher' Netflix Series Sets Premiere Date

     The promotional drumbeat has begun for Anderson Cooper’s foray into daytime TV this fall, which means we’re already getting to see a different side to the CNN anchor. Say this much for the guy: he knows his image as a serious newsman is not going to help him much when it comes to attracting the […]

  • NBCUniversal Brings in Formats VP Suzanne

    NBCUniversal Brings in International Formats VP Suzanne Kendrick (EXCLUSIVE)

     The promotional drumbeat has begun for Anderson Cooper’s foray into daytime TV this fall, which means we’re already getting to see a different side to the CNN anchor. Say this much for the guy: he knows his image as a serious newsman is not going to help him much when it comes to attracting the […]

  • Verizon New Logo

    Verizon Blames Pay-TV Loss in Q3 on Cord-Cutting, Sees Delay on OTT Plans

     The promotional drumbeat has begun for Anderson Cooper’s foray into daytime TV this fall, which means we’re already getting to see a different side to the CNN anchor. Say this much for the guy: he knows his image as a serious newsman is not going to help him much when it comes to attracting the […]

  • Vogue, Vice Will Team Up in

    Vogue, Vice Will Team Up in Bid to Win Ad Dollars at Omnicom Showcase

     The promotional drumbeat has begun for Anderson Cooper’s foray into daytime TV this fall, which means we’re already getting to see a different side to the CNN anchor. Say this much for the guy: he knows his image as a serious newsman is not going to help him much when it comes to attracting the […]

  • ‘Babylon Berlin’ Delivers 1.2 Million for

    ‘Babylon Berlin’ Delivers 1.2 Million Viewers for Sky

     The promotional drumbeat has begun for Anderson Cooper’s foray into daytime TV this fall, which means we’re already getting to see a different side to the CNN anchor. Say this much for the guy: he knows his image as a serious newsman is not going to help him much when it comes to attracting the […]

  • Tom Jones Opens Up about Harassment

    Tom Jones Opens Up About Harassment and Abuse in the Music Industry

     The promotional drumbeat has begun for Anderson Cooper’s foray into daytime TV this fall, which means we’re already getting to see a different side to the CNN anchor. Say this much for the guy: he knows his image as a serious newsman is not going to help him much when it comes to attracting the […]

  • Ted Sarandos Harvey Weinstein

    Netflix and Weinstein Company: Closer Than 'Arm's Distance'

     The promotional drumbeat has begun for Anderson Cooper’s foray into daytime TV this fall, which means we’re already getting to see a different side to the CNN anchor. Say this much for the guy: he knows his image as a serious newsman is not going to help him much when it comes to attracting the […]

More From Our Brands

Access exclusive content