Studio, comicbook publisher in deal on 'Wrath' name

Warner Bros. and comicbook publisher Bluewater Prods. have reached agreement over the rights to the title of the studio’s upcoming “Wrath of the Titans” film.

Bluewater said Wednesday that it has trademarked the “Wrath of the Titans” name and published two miniseries. The agreement calls for the movie to carry the previously announced “Wrath” title in exchange for Bluewater having certain specific licensing rights to the name.

“It’s a win-win for everybody,’ said Bluewater president Darren G. Davis. “We saved Warner Bros. millions in possible rebranding expenses, and Bluewater gets to keep the name for various Greek-themed projects.”

Bluewater said several projects are already in the final stages of development including a motion comic based on the two previously published graphic novels. A graphic novel through SCB — “Wrath of the Titans: Revenge of Medusa” — will be out in February. Bluewater has also hired licensing agent Danny Simon to help develop other related properties such as toys and videogames.

Warner Bros. has set “Wrath of the Titans,” a sequel to last year’s “Clash of the Titans,” for a March 30 release. Jonathan Liebesman (“Battle: Los Angeles”) is directing, with Sam Worthington reprising his turn as Perseus.

Warner and Legendary Pictures are again partnered on “Wrath of the Titans,” with Basil Iwanyk back as producer. Richard Zanuck is also producing.

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