You will be redirected back to your article in seconds

Sony scales back ‘Anonymous’ release

Competition over busy weekend includes 'Puss in Boots'

In a short-notice calendar development, Sony has scaled back on Roland Emmerich’s “Anonymous,” launching the film limited instead of a nationwide release on Oct. 28.

Sony published the change Monday on Rentrak.

It’s not uncommon for a studio to change its gameplan for a film’s release, especially if it’s meant to build word-of-mouth for a mostly adult-skewing pic like “Anonymous.” But in doing so two weeks before the film’s bow, Sony likely is responding to Paramount’s bumping up the launch of “Puss in Boots” from Nov. 4.

Nor does it help that tracking for “Anonymous” was on the soft side.

While “Puss in Boots” will primarily target families, also launching Oct. 28 in wide release are Fox’s sci-fier “In Time” and FilmDistrict’s “The Rum Diary.”

Sony still plans to bow “Anonymous” in all major U.S. markets at approximately 250 locations.

More Film

  • Bizzers Like "Sound" of South-South Co-Prods

    Bizzers Like "Sound" of South-South Co-Prods

    In a short-notice calendar development, Sony has scaled back on Roland Emmerich’s “Anonymous,” launching the film limited instead of a nationwide release on Oct. 28. Sony published the change Monday on Rentrak. It’s not uncommon for a studio to change its gameplan for a film’s release, especially if it’s meant to build word-of-mouth for a […]

  • Former IM Global Exec Stuart Ford's

    Former IM Global Exec Stuart Ford's New Venture to Focus on Content

    In a short-notice calendar development, Sony has scaled back on Roland Emmerich’s “Anonymous,” launching the film limited instead of a nationwide release on Oct. 28. Sony published the change Monday on Rentrak. It’s not uncommon for a studio to change its gameplan for a film’s release, especially if it’s meant to build word-of-mouth for a […]

  • 'Eldorado' Review: A Moving Essay on

    Berlin Film Review: 'Eldorado'

    In a short-notice calendar development, Sony has scaled back on Roland Emmerich’s “Anonymous,” launching the film limited instead of a nationwide release on Oct. 28. Sony published the change Monday on Rentrak. It’s not uncommon for a studio to change its gameplan for a film’s release, especially if it’s meant to build word-of-mouth for a […]

  • 'Museum' Review: Dazzling, Heartfelt Mexican Heist

    Berlin Film Review: 'Museum'

    In a short-notice calendar development, Sony has scaled back on Roland Emmerich’s “Anonymous,” launching the film limited instead of a nationwide release on Oct. 28. Sony published the change Monday on Rentrak. It’s not uncommon for a studio to change its gameplan for a film’s release, especially if it’s meant to build word-of-mouth for a […]

  • Touch Me Not

    Berlin Film Review: 'Touch Me Not'

    In a short-notice calendar development, Sony has scaled back on Roland Emmerich’s “Anonymous,” launching the film limited instead of a nationwide release on Oct. 28. Sony published the change Monday on Rentrak. It’s not uncommon for a studio to change its gameplan for a film’s release, especially if it’s meant to build word-of-mouth for a […]

  • 'Survivors Guide to Prison' Review

    Film Review: 'Survivors Guide to Prison'

    In a short-notice calendar development, Sony has scaled back on Roland Emmerich’s “Anonymous,” launching the film limited instead of a nationwide release on Oct. 28. Sony published the change Monday on Rentrak. It’s not uncommon for a studio to change its gameplan for a film’s release, especially if it’s meant to build word-of-mouth for a […]

  • 'Mute' Review: The Sound Isn't the

    Film Review: 'Mute'

    In a short-notice calendar development, Sony has scaled back on Roland Emmerich’s “Anonymous,” launching the film limited instead of a nationwide release on Oct. 28. Sony published the change Monday on Rentrak. It’s not uncommon for a studio to change its gameplan for a film’s release, especially if it’s meant to build word-of-mouth for a […]

More From Our Brands

Access exclusive content