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Screen Media buys, re-titles ‘Fifty Nothing’

Adult comedy will now be called 'About Fifty'

Screen Media Films has acquired Thomas Johnston’s “Fifty Nothing” and will release the adult comedy in November under the new title “About Fifty.”

Described as a coming-of-age story about the coming of age, pic stars Wendie Malick (“Hot in Cleveland”), as well as Martin Grey Gottlieb and Drew Pillsbury, both of whom co-wrote the script. Duo play longtime golf buddies who trek to Palm Springs for a weekend to let loose and relive their youth.

Struggling to fit in with the younger crowd, they find comfort with women closer to their own age, but as the weekend progresses, both are forced to face midlife predicaments.

“Glee” thesp Jessalyn Gilsig co-stars alongside Anne-Marie Johnson (“JAG”), Steve Hytner (“Hung”) and Michaela McManus (NBC’s “Awake”), who makes her feature-film debut.

“About Fifty” will be the opening night film of the Fort Lauderdale Film Festival, which runs from Oct. 21-Nov. 12. Fest will serve as the launch for the film’s theatrical release in south Florida. Pic was shot on location in Palm Springs and debuted at the 2011 Palm Springs Film Fest.”What a pleasure to be working with Thomas Johnston and his team on this funny and insightful film directed at the ’30-somethings’ who are now the ’50-somethings,'” said Screen Media prexy Suzanne Blech.

“We have seen firsthand just how well this film plays to its target audience and we are excited to be working with Suzanne Blech and the team at Screen Media,” said exec producer Melanie Backer. “We feel this is the perfect company to get the film to its audience.”

Repped by Backer, the deal was brokered with Blech, Screen Media Ventures exec VP David T. Fannon and attorney Robert L. Seigel of Cowan DeBaets Abrahams & Sheppard.

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