Dimbort, Mercuri, Gatta to lead expansion plan
Los Angeles-based Red Granite plans to form a new international sales division, dubbed Red Granite Intl., with Dimbort as prexy and Mercuri as co-prexy. Dimbort co-founded Nu Image with Avi Lerner, Trevor Short and Danny Lerner. Mercuri served as prexy of international sales and distribution at Nu Image.
Dimbort and Mercuri will remain active in their current roles at Nu Image through the Cannes market and then join Red Granite Intl., which will aims to begin sales operations this summer.
Gatta has been hired as prexy of production and immediately assumes oversight of the Red Granite feature film slate. Gatta most recently served as head of Millennium Films, where he oversaw production on the slate including the upcoming “Conan the Barbarian.”
“This is an exciting time for Red Granite Pictures,” said Red Granite vice chairman Joey McFarland. “We have big plans for the company but realize that at this crucial stage you’re only as good as your senior executive team paving the way for continued growth. With Danny, Christian and Joe on board, we feel we are in a great position to grow the company, establish a significant footprint in the global film arena and ultimately build a strong brand.”
Red Granite plans to produce four to five feature films a year and is actively looking to acquire negative pickups and third-party productions for sales and distribution.
The company teamed with Point West Prods. and Locomotive to produce romantic comedy “Friends With Kids” starring Jon Hamm, Megan Fox, Jennifer Westfeldt, Kristen Wiig, Adam Scott, Maya Rudolph, Ed Burns and Chris O’Dowd. Westfeldt wrote and directed the film, which is currently in post-production. Pic will be added to the Red Granite Intl. slate when the division begins operations. Cinetic Media is handling U.S. sales.