Film and commercials fuel rise in activity

Off-lot feature film activity in Los Angeles reached its highest level of the year last week, thanks to a busy shooting schedule on “Welcome to People” and several other production launches.

Total feature production hit 229 permitted days, led by 45 days for DreamWorks’ family drama “Welcome to People,” according to figures provided Tuesday by the FilmL.A. permitting agency. That was up 85 days from the year-ago week and 51 more than the previous high in the third week of March.

Other features shooting included “As High as the Sky,” “California Solo” and “Crosstown.” New productions starting included “As High As the Sky,” “Baby Makers,” “Famlee,” “Kill or Be Killed,” “Mont Reve,” “Sexy Evil Genius” and “Spin.”

Overall production for films, TV and spots totaled 608 permitted production days during the week that ended Sunday, up 20% (or 100 days) compared with the year-ago period.

TV shooting for the week edged down 14% to 244 days or 40 fewer than the same week last year. E! Entertainment Television Prods. was the most active offlot TV reality producer with 21 days for “How Do I Look.”

Current series shooting off lot include “Sons of Anarchy,” “Rizzoli & Isles,” “Hawthorne,” “The Closer,” “Basketball Wives L.A.” and “Bait Car.”

Commercials posted a 69% hike during the week with 135 days, up 55 days from the same frame in 2010. Interrogate was the most active producer with 11 days for a spot for Ugg Boots.

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