Red Flag to distrib pic via VOD, DVD, digital streaming
Red Flag Releasing has acquired domestic rights to Sundance docu “We Were Here,” with plans to use a mix of distribution platforms for a September release.“We Were Here,” from producer-director David Weissman, centers on the Stonewall riots in the early 1970s. Bill Weber co-directed and edited the pic. Red Flag will distribute the docu in partnership with the Film Collaborative, New Video and PBS’ Independent Lens, using video-on-demand, DVD, and digital streaming. New Yorker Films also will spearhead an educational/non-theatrical outreach component. “‘We Were Here’ richly deserves the first-class treatment it will receive across all windows and platforms — a real ‘Distribution 2.0′ strategy in action,” said worldwide producer’s rep Jonathan Dana. Deal was negotiated by Dana and Film Collaborative’s Orly Ravid.
Want Entertainment News First? Sign up for Variety Alerts and Newsletters!