SYDNEY — In an attempt to get a slice of the lucrative Bollywood market, New Zealand has inked a co-production treaty with India.
Kiwi Prime Minister John Key signed the pact on Tuesday in New Delhi during a five-day trip to the sub-continent.
Deal allows producers to access funding and incentives on co-productions in both countries.
New Zealand Film Commission topper Graeme Mason says Kiwis plan to hit the ground running.
“We already know of a couple of projects in the early stages of development which could take advantage of the new arrangement,” he said.
Key visited the Mumbai set of “Players,” a Viacom 18 remake of “Italian Job,” which is also being shot in Auckland and Wellington.
Bollywood productions have been regular visitors to New Zealand in recent years when most other international pics have stayed away.
Luring more Indian business to the country could be a blow to Australia at a time when it needs more runaway production to bolster its own industry.