Animation shingle licenses 40-book series
Bento Box Entertainment, the shingle behind Fox animated comedy “Bob’s Burgers,” has licensed worldwide rights to the “Sweet Pickles” children’s book series.
Created by Jaquelyn Reinach, Richard Hefter and Ruth Lerner Perle, the “Sweet Pickles” collection numbers 40 books and has sold more than 50 million copies. Bento is eyeing TV adaptations of the books’ characters and stories, as well as merchandising options and a re-launch of the series on a digital platform.
Headed by former Film Roman prexy/chief operating officer Scott Greenberg, and “The Simpsons” vets Joel Kuwahara and Mark McJimsey, Bento licensed the books from Euphrosyne Inc., of which Hefter is president.
In addition to “Bob’s Burgers,” which premiered in January and has been renewed by Fox for the 2011-12 TV season, Bento is co-producing animated “Allen Gregory” with 20th Television, Chernin Entertainment (Peter Chernin and Katherine Pope) and series star Jonah Hill for Fox, which has ordered seven episodes.
Bento also co-produced TBS’ “Neighbors From Hell.”