Spotfiy rode into the U.S. market on a high wave of anticipation and hype – and it looks like that pre-publicity has really worked well for it. Spotify

The cloud-based music streaming service has captured 1.4 million users in its first month – with 175,000 of those subscribers selecting the pay option.

The numbers are courtesy of All Things D, which sites confidential sources close to the company. And to save you the math, that's a conversion rate of 12.5 percent – an astounding number by any standard.

The numbers are still tiny compared to Spotify's European footprint, which is currently about 1.6 million – and they're still well below Rhapsody's 800,000 subscribers.

Still, after just one month, it's a very impressive start.

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