Joost acquires ad-supported distrib rights to pic
Paramount’s set April Fools Day as the release date for its Web pic “Jackass 3.5.”
Studio announced last month that Johnny Knoxville would be reteaming with Paramount Digital Entertainment and MTV Movies for “Jackass 3.5,” which will showcase material not seen in its recent theatrical hit “Jackass 3D.”
The “Jackass” Internet premieres could mark the first major feature property to successfully transition to firstrun online distribution.
Knoxville is producing the Internet feature with “Jackass” franchise partners Jeff Tremaine and Spike Jonze of Dickhouse Prods.
Par and Joost announced jointly Thursday the digital media concern has acquired the digital ad-supported distrib rights to “Jackass 3.5” in the U.S., Canada, U.K., Australia, Germany, France, Austria, Luxembourg, Spain, Belgium, Switzerland and Turkey. Joost will also extend its player to the Jackass Facebook community of more than 8 million fans.
“With a worldwide fanbase, it’s clear that ‘Jackass’ has created its own category of entertainment that needs no translation,” said Thomas Lesinski, president of Paramount Digital Entertainment.
“Jackass 3.5,” directed by Tremaine, will feature more than 85 minutes of stunts, pranks and other antics from Knoxville, Bam Margera, Steve-O, Chris Pontius, Ryan Dynn, Wee Man, Preston Lacy, Dave England and “Danger Ehren” McGhehey.
Pic comes four years after “Jackass 2.5,” the inaugural original feature from Par Digital. “Jackass 2.5” became the No. 1 title on iTunes in its first week of release and generated more than 20 million views in its first few weeks.
“Jackass 3D” has grossed $117 million domestically and $53 million internationally.