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CBS taps new interactive topper

Lanzone named prexy with Eye's acquisition of Clicker Media

The Eye net has acquired Internet video guide Clicker Media and named the company’s co-founder and CEO as topper of CBS Interactive.

Clicker’s Jim Lanzone will succeed Neil Ashe as prexy of CBS Interactive. Ashe, who came to the Eye through its $1.8 billion acquisition of CNET in 2008, said late last year that he planned to depart CBS once a successor was named.

The Clicker.com site, founded in 2009, indexes more than a million authorized TV shows, movies and other videos available on the Web. Its proprietary recommendation guide, Clicker Select, brings it 2.5 million unique visitors monthly, the company said. In an interesting twist, Clicker recommends lots of programming available on Hulu, the popular video site to which CBS has steadfastly refused to license its programming.

“Jim is a dynamic, creative executive who knows the interactive space and its key players,” said CBS chief exec Leslie Moonves, to whom Lanzone will report directly. “Throughout his career, he has proven to be both a leader and an innovator, and now he’ll bring both of those skills to help CBS Interactive build on its success.”

In addition to CNET and now Clicker, CBS Interactive includes TV.com, CBS.com, CBS-Sports.com, CBSNews.com and Gamsespot.com.

CBS did not disclose the financial terms of the Clicker deal. Nor does CBS break out separate financial information for CBS Interactive. The division is still without a CEO since the departure of Quincy Smith in January 2010 to form his own Silicon Valley investment firm, Code Advisers.

Before Clicker, Lanzone served as CEO of Ask.com, formerly known as Ask Jeeves, which was purchased by IAC in 2005.

“This is such an incredible opportunity,” Lanzone said. “Leslie and the CBS Interactive team have created an unrivaled arsenal of Internet properties — properties that have unlimited potential for expansion.”

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