CBS' 'Brother' starts strong while NBC, Fox top night

The Wednesday premiere of “Big Brother” led its hour for CBS, but it was NBC, with “America’s Got Talent,” and Fox, with “So You Think You Can Dance,” that split the night’s ratings honors.

According to preliminary nationals from Nielsen, CBS opened the night a winner with “Big Brother” (2.3 rating/8 share in adults 18-49, 6.3 million viewers overall), whose 12th edition continues to track ahead of last season; the reality show won its hour in 18-49. From there, CBS didn’t do much demo wise with repeats of “Criminal Minds” (1.4/4 in 18-49, 6.3 million viewers overall) and “CSI: NY” (1.2/4 in 18-49, 5.6 million viewers overall).

NBC, which tied Fox for Wednesday’s 18-49 lead while winning outright in adults 25-54 and total viewers, was paced by “America’s Got Talent” (3.0/9 in 18-49, 11.2 million viewers overall) — the top program of the night. The net also did well in the 8 o’clock hour with gameshow “Minute to Win It” (2.0/7 in 18-49, 6.6 million viewers overall), which was competitive in demos and a narrow leader in total viewers, and at 10 p.m., where “Law & Order: Special Victims Unit” (1.5/5 in 18-49, 6.0 million viewers overall) led the major nets.

Fox’s two-hour edition of “So You Think You Can Dance” (2.2/7 in 18-49, 6.0 million viewers overall) was down a bit week to week, but still earned the net a share of the night’s 18-49 lead while leading outright in adults 18-34 (2.2/8). “Dance” is running about 8%-10% ahead of the averages for last fall’s season.

ABC struggled on the night with encores of special “Lucy Must Be Traded, Charlie Brown” (0.9/3 in 18-49, 3.9 million viewers overall), comedies “The Middle” (0.9/3 in 18-49, 3.4 million viewers overall), “Modern Family” (1.3/4 in 18-49, 4.0 million viewers overall) and “Cougar Town” (1.0/3 in 18-49, 2.8 million viewers overall) as well as drama “Castle” (0.9/3 in 18-49, 4.0 million viewers overall).

CW aired a pair of “America’s Next Top Model” repeats, which averaged a 0.4/1 in 18-49 and 1.1 million viewers overall.

Preliminary 18-49 averages for the night: NBC, 2.2/7; Fox, 2.2/7; CW, 1.7/6; CBS, 1.6/5; ABC, 1.0/3; CW, 0.4/1.

In total viewers: NBC, 7.9 million; CBS, 6.1 million; Fox, 6.0 million; Univision, 4.1 million; ABC, 3.7 million; CW, 1.1 million.

Want to read more articles like this one? SUBSCRIBE TO VARIETY TODAY.
Post A Comment 0