Network gets boost from Masters

Show Network Rating (18-49) Share Viewers (millions)
1. Undercover Boss CBS 4.0 11 14.1
2. Family Guy FOX 3.4 9 6.9
3. Amazing Race CBS 3.3 10 12.3
4. 60 Minutes CBS 3.1 11 15.4
5. The Simpsons FOX 2.7 8 5.6
6. The Cleveland Show FOX 2.6 8 5.5
7. Cold Case CBS 2.6 7 10.7
8. Celebrity Apprentice NBC 2.6 7 6.6
9. Brothers and Sisters ABC 2.5 7 8.8
10. Extreme Makeover: Home Edition ABC 2.4 7 8.5

The combo of “Amazing Race” and “Undercover Boss” lifted CBS to another primetime ratings victory on Sunday, with the net’s entire lineup getting a bit of a boost from the conclusion of golf’s Masters Tournament.

The preliminary estimates for CBS are a bit murky as golf bled into primetime in the East by about 15 minutes, and the net opted to start all of its entertainment programs on the night late. “60 Minutes” kicked things off with a 3.1 rating/11 share in adults 18-49 and 15.4 million viewers overall, followed by “Amazing Race” (3.3/10 in 18-49, 12.2 million viewers overall), which won its hour across the board. At 9, “Undercover Boss” wrapped its strong initial season with the night’s top averages (4.0/11 in 18-49, 14.1 million viewers overall), with the show expected to rise some in the nationals. And at 10, “Cold Case” earned roughly a 2.6/7 in the demo and 10.7 million viewers overall.

ABC hung in there with “America’s Funniest Home Videos” (1.5/5 in 18-49, 6.4 million viewers overall), “Extreme Makeover: Home Edition” (2.4/7 in 18-49, 8.5 million viewers overall) and a two-hour “Brothers & Sisters” (2.5/7 in 18-49, 8.8 million viewers overall), with the latter up a bit vs. its most recent original episode.

NBC started sluggishly as usual with “Dateline” (0.7/3 in 18-49, 3.7 million viewers overall), built a bit at 8 o’clock with “Minute to Win It” (1.3/4 in 18-49, 4.5 million viewers overall) and then became more competitive with “Celebrity Apprentice” (2.6/7 in 18-49, 6.6 million viewers overall); the two-hour reality show won its second hour in 18-49.

Fox opened with another hour of “Til Death” (1.0/3 in 18-49, 2.2 million viewers overall), followed by original episodes of “The Simpsons” (2.7/8 in 18-49, 5.6 million viewers overall), “The Cleveland Show” (2.6/8 in 18-49, 5.5 million viewers overall), “Family Guy” (3.4/9 in 18-49, 6.9 million viewers overall) and “American Dad” (2.4/6 in 18-49, 5.6 million viewers overall). “Dad” returned to the lineup following the cancellation of temporary timeslot occupant “Sons of Tucson.”

Preliminary 18-49 averages for the night: CBS, 3.3/10; ABC, 2.2/7; Fox, 2.2/7; NBC, 1.8/5; Univision, 0.8/2.

In total viewers: CBS, 13.1 million; ABC, 8.1 million; NBC, 5.4 million; Fox, 4.6 million; Univision, 2.4 million.

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