'Kennedy Center Honors' down for CBS
NBC’s special Tuesday night edition of top-rated franchise “Sunday Night Football” obliterated the primetime competition last night, with only CBS offering up any kind of a resistance.According to preliminary nationals from Nielsen, the Minnesota Vikings’ upset victory over the Philadelphia Eagles averaged a 7.4 rating/20 share in adults 18-49 and 21.5 million viewers overall on NBC’s stations from 8 to 11 p.m., with the numbers expected to rise by more than 10% in the nationals. The game, which was pushed back by two days due to a blizzard in the City of Brotherly Love, was the first National Football League action on a Tuesday since 1946. In Nielsen’s metered-market overnights, the game earned a 15.2 household rating/24 share — up a big 31% over the Week 16 “Sunday Night Football” contest of last season (11.6/19 for Dallas-Washington). It did a 38.4/57 in Minneapolis and a 36.3/53 in Philadelphia. Elsewhere, the annual “Kennedy Center Honors” on CBS — despite feting the mega-watt likes of Paul McCartney and Oprah Winfrey — settled for a 1.5/4 in 18-49 and 9.4 million viewers overall, down slightly from last year and its second lowest demo score of the last eight years. Still, the two-hour special and repeat of “NCIS” preceding it on CBS (2.0/6 in 18-49, 10.6 million viewers overall) lifted CBS to second place on the night. Fox aired repeats of “Glee” at both 8 (1.3/4 in 18-49, 4.1 million viewers overall) and 9 (1.4/4 in 18-49, 4.0 million viewers overall), while ABC struggled to mount much with its lineup of holiday special “Rudolph’s Shiny New Year” (1.2/3 in 18-49, 4.0 million viewers overall) and repeats of “No Ordinary Family” (0.9/2 in 18-49, 3.4 million viewers overall) and “Detroit 1-8-7″ (0.8/2 in 18-49, 3.5 million viewers overall). Univision was led by a two-hour episode of “Eva Luna” (1.4/4 in 18-49, 3.6 million viewers overall). Preliminary 18-49 averages for the night: NBC, 7.4/20; CBS, 1.7/5; Fox and Univision, 1.3/4; ABC, 1.0/3; CW, 0.3/1. In total viewers: NBC, 21.5 million; CBS, 9.8 million; Fox, 4.0 million; ABC, 3.6 million; Univision, 3.3 million; CW, 0.8 million.
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