'Entourage' producer explains how Jay-Z helped with pitch
“For me the journey of ‘How to Make it in America’ began in 2006,” series creator Ian Edelman said at the laffer’s Tuesday preem hosted by HBO and the Cinema Society. “I remember driving my beast of a car to HBO. I got there two hours early, parked a block away and listened to the entire Jay-Z Black Album to prepare myself. Then I walked in and pitched my heart out.”
Half-hour comedy, launching Sunday, spotlights two Brooklyn twentysomethings trying to start a career in the fashion industry and has “Entourage” producers Stephen Levinson, Rob Weiss, Julian Farino and Mark Wahlberg behind it.
After the Landmark Sunshine Theater screening, the cast — including Bryan Greenberg, Victor Rasuk, Luis Guzman and Lake Bell — and guests headed to the Bowery Hotel for cocktails.
For Weiss, new skein is the guys from “Entourage” before they had the entourage.
“This is Vincent Chase discovering he wants to be an actor and getting his Mentos commercial and then deciding to move to LA. That’s who these guys are, which makes this show more dramatic in many ways.”