Long-serving net exec may not renew contract

The CW could be without an entertainment president come June.

Reps for the CW declined to comment on speculation, but network insiders backed up an online report that Dawn Ostroff, who has headed up the CW as entertainment prexy since its 2006 launch, may not renew her contract when it expires at the end of the TV season.

Ostroff is still deep into development and spending the next few weeks plotting the C-Dub’s pilot orders. But execs inside the network note that Ostroff has been mulling a move back to New York, where her husband works in wealth management.

Ostroff wouldn’t be able to continue in her capacity as CW entertainment prexy in Gotham, hence the possible departure (which was first reported by Deadline).

Ostroff has not made a final decision, but as she prepares to potentially move her kids back East, word has started to spread about the possibilities.

It’s unclear who might be in line to fill the job should Ostroff depart; past names that have been rumored for the CW post include former MTV exec Tony DiSanto (now a producer based at Ben Silverman’s Electus umbrella).

Ostroff holds the distinction as network TV’s longest-running entertainment president, having held that title since 2001 (when she joined CW predecessor UPN in the job, moving West from New York, where she worked at Lifetime).

Ostroff helped bring some mojo to UPN, launching “America’s Next Top Model,” among other shows, at the net. She then oversaw the tough task of integrating The WB and UPN into the CW.

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