Actor to be honored during NBC's live Emmycast

George Clooney will add another kudo to his trophy case when he’s feted on NBC’s Aug. 29 Emmycast with the Bob Hope Humanitarian Award.

Clooney is the fourth recipient of the Hope honor, which will be bestowed by the TV Academy for the first time in six years. The award was established in 2002 by the Academy of Television Arts & Sciences to honor Hope’s legacy of public service and philanthropy.

Clooney was selected for his longstanding efforts to raise awareness for causes such as the crisis in Sudan and his leadership in organizing telethons in the aftermath of the Sept. 11 terrorist attacks and January’s devastating earthquake in Haiti. He’s also served as a “messenger of peace” for the United Nations.

“Like my own father, George is a person who looks beyond himself to use his celebrity for good, to make a difference in the world and to inspire others to do the same,” said Hope’s daughter Linda Hope in announcing the selection.

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