Fox, meanwhile, wins in key demo with preseason football

Preseason NFL action helped Fox capture Thursday in key demo categories, but CBS reality show “Big Brother” stood as the night’s top program.

According to preliminary nationals from Nielsen, Fox led among adults 18-49 from 8 to 11 p.m. with coverage of the football preseason contest between the New England Patriots and Atlanta Falcons, which averaged a 1.9 rating/6 share in adults 18-49 and 5.4 million viewers overall on the net’s stations between 8 and 11 p.m.; ratings are subject to revision due to time zone differences across the country.

At CBS, “Big Brother” remained hot (2.4/9 in 18-49, 7.5 million viewers overall), on par with the previous week and leading the 8 o’clock hour in all key categories. The net then fell off from there with repeats of “CSI” (1.2/4 in 18-49, 5.6 million viewers overall) and “The Mentalist” (1.3/4 in 18-49, 6.8 million viewers overall).

ABC did OK with a repeat of “Wipeout” (1.8/6 in 18-49, 6.6 million viewers overall) and original drama “Rookie Blue” (1.7/5 in 18-49, 6.4 million viewers overall) but couldn’t attract an audience with the first of four “Primetime Nightline” specials at 10 p.m. (1.1/4 in 18-49, 4.1 million viewers overall).

NBC struggled throughout the evening with encores of comedies “Community” (0.8/3 in 18-49, 2.6 million viewers overall), “30 Rock” (0.9/3 in 18-49, 2.6 million viewers overall), “The Office” (1.1/3 in 18-49, 2.6 million viewers overall) and “Parks and Recreation” (1.0/3 in 18-49, 2.3 million viewers overall) and drama “Law & Order: Special Victims Unit” (1.2/4 in 18-49, 2.8 million viewers overall).

CW aired repeats of “The Vampire Diaries” (0.5/2 in 18-49, 1.6 million viewers overall) and former CBS series “Moonlight” (0.5/1 in 18-49, 1.4 million viewers overall).

Preliminary 18-49 averages for the night: Fox, 2.0/7; Univision, 1.8/6; CBS, 1.7/5; ABC, 1.5/5; NBC, 1.0/3; CW, 0.5/2.

In total viewers: CBS, 6.6 million; ABC, 5.7 million; Fox, 5.6 million; Univision, 4.2 million; NBC, 3.0 million; CW, 1.5 million.

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