The cabler isn’t promoting the preview — they’re letting us ink-stained (er, pixel-stained?) wretches do the job instead. Goal is to start pumping up some sampling of the new drama before its official August 1 debut.
“Rubicon” stars James Badge Dale (above) as a think tank worker who discovers a wide government conspiracy. Political thriller also stars Lili Taylor, Dallas Roberts, Jessica Collins, Christopher Evan Welch, Lauren Hodges, Paul Butler, Arliss Howard and Miranda Richardson.
Cable nets conduct these kind of quiet sneaks every once in a while; FX used a similar strategy in rolling out “Archer” behind “It’s Always Sunny in Philadelphia.”