Represented Travolta, Swayze

Talent manager Lois Zetter, co-founder of LeMond/Zetter Management, which repped such thesps as John Travolta, Patrick Swayze and Mickey Rourke, died Nov. 17 in Carlsbad, Calif., after a brief illness. She was 70.

Zetter and her manager, Bob LeMond, co-founded the management agency in 1971. The agency also repped Mark Harmon, Katherine Helmond, Barry Bostwick and Holland Taylor. The company later entered the producing field, with such credits as the films “Urban Cowboy,” “Moment by Moment” and “Blowout” and the TV series “Cover Up” and “Dads.”

Born in Boston, Zetter graduated from Brandeis U. and began her career in New York as an actress and singer-comedienne. She starred on stage in “Fiddler on the Roof,” “How to Succeed in Business Without Really Trying” and “Ben Bagley’s Cole Porter Revue.” As a night club entertainer, she performed on bills with Joan Rivers, Rodney Dangerfield, Stiller and Meara and Dick Cavett. She appeared in many television and radio commercials, one of which won a Clio Award.

Zetter was also an art expert and dealer, representing artists through the Zetter Collection, which specialized in art that is self-taught.

She is survived by husband Walt Unterseher and a brother. Donations in her honor may be made to the Lois Zetter Theater Arts Scholarship Fund at Brandeis U. in Waltham, Mass.

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