Exec will oversee affiliate sales and marketing
Fox Cable Networks has upped Michael Biard to exec VP of affiliate sales and marketing.
Biard will oversee distribution for Fox Cable’s 35 networks (including their other platforms) on cable, satellite and telco operators.
That includes handling the channels’ negotiations with distributors — a hot topic of late given News Corp.’s recent retransmission battle with Time Warner Cable, among other tense negotiations.
Biard also works with Fox Digital Media in handling multimedia distribution.
The exec reports to Fox Cable Networks affiliate sales and marketing prexy Mike Hopkins, who announced the promotion.
Biard has been with Fox since 2000, joining as director of affiliate business affairs.