British shingles exhibiting at the Mipcom U.K. Indies Pavilion in Cannes earlier this month netted record revenues, according to producers’ lobby group Pact.
More than £18 million ($28.5 million) was generated by the 32 mid-sized and small independent companies selling their fare at the pavilion, which is backed by the government and other publicly funded bodies.
Pact said 648 meetings were held on the stand during the first three days of the market, which kicked off Oct. 4.
“The U.K. production sector is renowned for producing innovative content,” said Pact CEO John McVay. “Our latest TV exports report show international revenues up 9% in 2009. Markets such as Mipcom play a big part in achieving that.”
The pavilion is coordinated by Pact and supported by U.K. Trade and Investment, Scottish Development Intl., Creative Business Wales, Northern Ireland Screen, Vision and Media, Westminster Council and the U.K. Screen Assn.