ABC Family more than redoubles its commitment
After three weeks, ABC Family has more than redoubled its commitment to “Pretty Little Liars,” extending the hourlong drama’s first-season order from 10 episodes to 22.
“Liars,” which airs its fourth episode this week, premiered June 8 as ABC Family’s all-time best series debut in seven demos, including not only teens but also adults 18-34. “Liars” has ranked first in cable at 8 p.m. Tuesdays.
“‘Pretty Little Liars’ is a breakout hit for the network,” ABC Family exec veep of original programming and development Kate Juergens said.
Troian Bellisario, Ashley Benson, Holly Marie Combs, Lucy Hale, Ian Harding, Bianca Lawson, Laura Leighton, Chad Lowe, Shay Mitchell and Sasha Pieterse star in the show, based on Sara Shepard’s teen novels and produced by Alloy Entertainment in association with Warner Horizon TV. I. Marlene King, Oliver Goldstick and Leslie Morgenstein exec produce.
The success of “Liars” gives ABC Family a healthy lead-in for its regular 9 p.m. Tuesday movie offerings. ABC Family is also airing firstrun episodes of “Make It or Break It,” “The Secret Life of the American Teenager” and new series “Huge” on Mondays.