Eric Levin, owner of Atlanta’s wonderful independent store Criminal Records, also heads up the Alliance of Independent Media Stores, a coalition of indie retailers. Levin sends out a weekly newsletter to his troops, and his account in today’s edition of an in-store event tied to the “Scott Pilgrim Vs. the World” soundtrack is so amusing that it’s worth sharing. We might have suspected that actor/Phantom Planet drummer Jason Schwartzman is a vinyl freak:
I’m baby-sitting a fifty-person production crew filming a Georgia
Lottery commercial inside and outside of Criminal Records. Like the
bonus features on all those DVD’s that nobody ever watches, this behind
the scenes stuff sure is boring.
“I guess we’ve gone Hollywood, what with yesterday’s in-store appearance by ‘Scott Pilgrim Vs. the World’ stars Jason Schwartzman and Michael Cera and director Edgar Wright.