Exec to oversee U.S. synch efforts for music publisher

Ron Broitman has been appointed senior vp, head of synchronization at Warner/Chappell Music, in charge of all the music publisher’s synch efforts in the U.S.

Based in L.A., Broitman will oversee Warner/Chappell’s film and TV, commercial, video and video game creative, quoting, clearance and licensing areas.

He will report to Scott Francis, president of Warner/Chappell Music and chairman/chief executive officer of Warner/Chappell Music U.S.

Broitman previously spent four years as senior vp of film, TV and advertising at Sony/ATV Music Publishing. His department placed and negotiated the publisher’s repertoire across a variety of media platforms.

Before joining Sony/ATV, Broitman spent 10 years at BMG Music Publishing U.S., rising to vp of film, TV and advertising music. He began his career in commercial production at Propaganda Films. He holds a law degree from Cornell.

Francis said in a statement, “I’ve known Ron for many years since our days together at BMG and he has a reputation throughout the industry as being one of music publishing’s most experienced executives. Bringing him onboard will further strengthen Warner/Chappell’s ability to secure multi-platform synch opportunities in support of our artists and songwriters.”

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