Good re-reviews for new cast goose ticket sales
Looks like “A Little Night Music” is benefiting from its latest batch of reviews: The tuner revival saw weekly sales jump a whopping 26% last week.Since opening in the fall, “Night Music” (up almost $115,000 to $543,076) regularly posted robust sales when the production starred original cast members Catherine Zeta-Jones and Angela Lansbury. In recent weeks, after topliners Bernadette Peters and Elaine Stritch came aboard, box office fell significantly — but the strong notices the two thesps earned from last week’s re-reviews seem to have goosed demand. Otherwise, it was a steady sesh along the Rialto. Most shows posted unremarkable gains, while a handful logged losses that were of similarly little note. Overall Main Stem sales were down around $550,000 to $19.6 million for 24 shows on the boards. Most of the shortfall can be attributed to the exit of “Harry Connick Jr. in Concert on Broadway,” which ended its brief but well-sold limited engagement the prior frame. Tony victor “Memphis” ($923,397) inched back up toward the million-dollar mark, but so far “The Addams Family” ($1,232,598) and “Promises, Promises” ($1,148,946) have remained the top sellers of last season’s additions to the Rialto. Fellow 2009-10 entries “Fela!” ($482,518) and “Million Dollar Quartet” ($439,631), on the other hand, could use a boost, with “Quartet” logging attendance of about 55% of capacity. While the edgy, more experimental “Fela!” seems an obvious challenge for attracting tourist auds, the summer’s less-than-stellar sales of accessible rock-n-roll jukebox tuner “Quartet” seem more of a surprise. The week’s total sales were about the same vs. the same frame in 2009 and attendance was actually up a bit, to 217,085.
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