Elton John's company signs with UTA for expansion help
Elton John and David Furnish’s Rocket Pictures is looking to rev up with a new focus on music-related projects for film, TV, theater and other platforms.Shingle has signed with UTA to help it field development projects and to expand the Rocket brand through digital media, licensing and branded entertainment. Formed in 1996, the company is led by John, Furnish and managing director Steve Hamilton Shaw. Shaw will handle the day-to-day operations, but all three will be hands on with the company. John and Furnish decided to hone their focus to music-related projects in an effort to increase the volume of content company produces for the Internet. “Rocket Pictures’ aim is to develop and build upon a unique relationship with recording artists and to become the home for diverse, artistically driven and commercial music entertainment,” John said. Rocket Pictures is behind the 3D animation feature “Gnomeo and Juliet,” set for release Feb. 11 by Disney. The company has “Pride and Predator” on its slate, but that project will be the last without a strong music connection.Like the Lions-gate pic “Pride and Prejudice and Zombies,” “Predator” will add a sci-fi twist to the Jane Austen novel. Pathe is onboard to finance, but there’s no distrib in place yet. Rocket hopes to get the pic in production by the second quarter of next year. Rocket’s other pic credits include the indies “It’s a Boy Girl Thing” and “Women Talking Dirty,” as well as the docu “Elton John: Tantrums and Tiaras.”
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