Thirty-year-old Gotham nonprofit IFP has added a new Distribution Lab to its lineup of programs devoted to helping filmmakers complete, market and distribute a first film.
New lab is offered in collaboration with producer Ted Hope, co-founder of This is That and Good Machine, and director Jon Reiss, author of “Think Outside the Box Office,” a guide to alternative film distribution and marketing.
The intensive aims to give filmmakers practical guidelines for launching a film, strategizing its distribution and planning its Web and marketing profile.
IFP is in the process of picking 20 projects (ten narrative features and ten docs) for a year-long Lab Fellowship that will include not only the winter Distribution Lab but also labs on completing a film and on release strategy and networking. Mentorship with indie film vets also will be part of the package.
IFP’s Independent Filmmaker Lab is one of a roster of IFP programs that includes the indie-oriented Gotham Awards.