Follow-up will be released March 25, 2011

Fox 2000 is putting stock in its “Wimpy Kid” series, with a date firmed for the second installment.

Studio announced Tuesday that “Diary of a Wimpy Kid: Rodrick Rules” will be released March 25. Pic is based on the second book in Jeff Kinney’s bestselling illustrated kid series.

“Diary of a Wimpy Kid” has become a lucrative start-up franchise for Fox, with $61.5 million stateside.

The “Diary” sequel follows the series’ titular kid, played by Zachary Gordon in the first film, as he faces a new adversary: his older brother, Rodrick. Nina Jacobson and Bradford Simpson are set to produce, with Gabe Sachs and Jeff Judah co-scripting.

Studio has yet to confirm a director, but added production could begin as early as the end of this summer.

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