News Corp., NBC, Disney look to bank on libraries
Hulu has unveiled its long-awaited subscription service as the Internet vid provider backed by News Corp., NBC Universal and Disney looks to squeeze more coin out of its TV series.For a $10 monthly fee, Hulu Plus subscribers will have access to the full libraries of such skeins as “The Office,” “The X-Files,” “Buffy the Vampire Slayer,” “Law & Order: SVU” — about 2,000 episodes of programming to start. The shows will also run with embedded advertising. As part of the Hulu Plus launch, Hulu has unveiled applications to make the service availableon iPad and iPhone devices. “Hulu Plus is a new, revolutionary ad-supported subscription product that is incremental and complementary to the existing Hulu service,”Hulu CEO Jason Kilar wrote Tuesday in a blog post on the site. “For almost all of the current broadcast shows on our service, Hulu Plus offers the full season. Every single episode of the current season will be available, not just a handful of trailing episodes.” Kilar emphasized that the most recent segs of shows affiliated with Hulu will continue to be available for free.
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