After years of teasing, disappointment and back and forth, the Cuppertino-based company (which has become one of the most powerful forces in the music industry) and the iconic band have come to terms. It’s unclear at this time whether Apple secured exclusive digital rights to the band’s songs or if EMI, The Beatles’ record company, will be striking similar deal with other providers.
Each Beatles album comes with iTunes LP, which features additional content including photos and lyrics. Single albums cost $12.99. Doubles run for $19.99. And the band’s entire body of work can be downloaded for $149. (Individual songs will run the standard $1.29.)
“We love the Beatles and are honored and thrilled to welcome them to iTunes,” said Apple CEO Steve Jobs in a press release. “It has been a long and winding road to get here. Thanks to the Beatles and EMI, we are now realizing a dream we’ve had since we launched iTunes ten years ago.”
The Beatles have been the most notable hold-out in the digital music revolution. Jobs has been chasing the band for years, but Apple Corps Ltd. has steadfastly refused offers. Surviving members of the band had previously said they weren’t satisfied with the quality of digital music.
A change was signaled two years ago, though, when the company, which was formed to look after the band’s affairs in 1968, announced a partnership with video game maker Harmonix to create “The Beatles: Rock Band”.
“We’re really excited to bring the Beatles’ music to iTunes,” said Sir Paul McCartney. “It’s fantastic to see the songs we originally released on vinyl receive as much love in the digital world as they did the first time around.”
(Update: All Things Digital reports Apple will have exclusive rights to the catalog until some time next year.)