Variety’s Cynthia Littleton reports that TV stations were bullish not so much on any particular show at this year’s convention, but the recent Supreme Court decision relaxing corporate spending on candidates in election races.
“I may not like it as a citizen but as a businessman this is great news,” said a TV station exec from Chicago (who said he voted for Obama in 2008).
Littleton writes, “The 2010 midterm election period was already shaping up to be a healthy haul for TV and radio. Evan Tracey, prexy of the Campaign Media Analysis Group at ad-tracking firm TNS Media Intelligence, says his org projected TV spending to hit the $2.6 billion to $2.8 billion range, the levels reached in 2006 and 2008, respectively. (That forecast was made with the assumption that the high court would at the very least loosen the campaign finance handcuffs.)”
Former Supreme Court Justice Sandra Day O’Connor made it pretty clear to Wolf Blitzer that she would not have been in the majority if she were still on the court. Or put another way, she would have been in the majority, given that her retirement tipped the balance.