Spanish net also acquires NBC's 'The Cape'
MADRID — Spanish broadcaster Telecinco has picked up free-to-air TV rights to three CBS standout rookie skeins: The remake of cop show “Hawaii Five-O,” legal drama “The Defenders” and Tom Selleck starrer “Blue Bloods.”The acquisitions form part of a recently renewed volume deal Telecinco inked seasons ago with CBS-Paramount. Telecinco has also acquired NBC’s midseason drama “The Cape,” drawing down on a longterm volume deal it closed last year with NBC-Universal. Some of the acquisitions could well be candidates to replace “CSI Miami” or “CSI New York,” which air on Telecinco Monday primetime. The “CSI” franchises average 14% and 15% share in their sixth and eighth seasons, both below Telecinco’s September 15.7% average share through Monday. New skeins could also play on Telecinco’s DTT services, such as Spanish and U.S. TV fiction channel FDF, or LaSiete, which mainly airs magazine shows and TV series. It’s possible as well that the new series could broadcast on Prisa’s free-to-air channel Cuatro if Telecinco wins early approval from competition regulators to acquire the Prisa-owned network. “Objectively, the new series have the potential to bow on Telecinco,” said head of acquisitions Ghislain Barrois, “but they will not necessarily be aired there.” In audience share, Telecinco ranks second in Spain behind pubcaster RTVE’s La 1 (17.5%) and ahead of DeAPlaneta’s Antena 3 (11.2%). Underscoring still growing aud fragmentation in Spain, Telecinco’s FDF and LaSiete jointly cume a 3.2% share.
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