Veteran exec joins indie distributor

Veteran exec Soumya Sriraman has been named president and CEO of indie distributor Palisades Tartan U.S. and U.K.

Palisades Media Corp. topper Vin Roberti made the announcement Thursday, citing Sriraman’s background with the studios and her entrepreneurial spirit.

Palisades Tartan’s films include the Ing-mar Bergman library, Wong Kar Wai’s “2046” and “In the Mood for Love,” Michael Winterbottom’s “9 Songs,” Carlos Reygadas’s “Silent Light” and Park Chan-wook’s Cannes jury prize winner “Oldboy.”

Roberti and Sriraman said they plan to aggressively build the Palisades Tartan brand in the U.S. and U.K. territories with new strategic acquisitions and mergers over the coming year. Sriraman said despite shrinking shelf space, newer delivery mechanisms including digital represented a “significant opportunity” by offering consumers many viewing modes.

Sriraman entered into an undisclosed multi-year contract and will be relocating to New York from Los Angeles. Most recently, Sriraman was senior VP at Vivendi, Universal Music and Video Distribution’s filmed entertainment arm. Prior to Vivendi, she was at Warner Home Video where she spearheaded core initiatives in the TV franchise division like “Friends Finale” and the rebranding efforts on “ER.”

At Universal Home Entertainment, she led the re-launches of “Scarface” and “Animal House.”

Two-year-old Palisades Tartan was created when Palisades Pictures acquired Tartan Films U.S. library assets and a majority of Tartan Films U.K.’s film library assets. Parent company Palisades Media Corp is has securitized and financed more than 550 films.

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