The Modern Times Group is unspooling an international version of its pay TV channel Nordic Viasat Nature across 25 countries in Central and Eastern Europe.
Called Viasat Nature East, it will premiere through Viasat Broadcasting on May 3.
The channel will broadcast nature, animal and wildlife focused content, bought from providers including the BBC, ITV Global, ORF and TWI.
The channel will broadcast on Viasat´s own satellite TV platforms in Estonia, Latvia, Lithuania and Ukraine. It will also be available on Russia’s satellite platform Raduga, as well as to third-party operators in Central and Eastern Europe that are covered by MTG´s pay TV channel business.