ABC hopes schedule change will boost series
ABC is set to make its long-rumored “Ugly Betty” move to Wednesday nights.Schedule shift could give “Betty” a boost, as it would now air behind the highly compatible half-hour “Cougar Town.” “Ugly Betty” fills the void left by “Eastwick,” which was not picked up for a full season. Scheduling move takes “Betty” away from what had been a lonely Friday night slot, sandwiched between the reality series “Supernanny” and the newsmag “20/20.” Airing in that rough slot, “Ugly Betty” had been a Nielsen also-ran — most recently, during the holiday weekend, posting just a 0.9 rating/3 share among adults 18-49. With “Ugly Betty” moving off Friday, ABC plans to return to a completely non-scripted lineup on the night, replacing the 9 p.m. hour with the reality series “Shark Tank.” ABC has five more episodes in the can of “Shark Tank”; no word yet on what the network plans to do there once those segs complete their run. Moves are effective this January.
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