Canadian producer 9 Story Entertainment (which will co-produce with Disney) presold the film in October.
“Wizards” is a ratings draw for the net – “Wizards of Waverly Place: The Movie” is cable’s No. 2 scripted telecast of all time in total viewers (13.5 million), and cable’s No. 2 telecast ever in kids 6-11 (5.3 million/21.8 rating) and tweens 9-14 (4.6 million/19.0 rating), behind Disney’s 2007 “High School Musical 2.”
Pic will be helmed by Ron Oliver from a teleplay by Heather Conkie and Alexandra Clarke. Loosely adapted from the original story, the new version casts Harriet as a movie producer’s daughter determined to become the class blogger by dishing on the star of one of her dad’s pics. “So You Think You Can Dance” contestant Blake McGrath will choreograph.