From regional to global stalwart
Capitol Wrestling grows, providing syndicated programming to 30 television stations.
Titan Sports purchases Capitol Wrestling, the company founded by Vince McMahon’s father. Wrestling is still regarded as a regional enterprise, but with the purchase of Capitol, Titan has the opportunity to give the company that would become World Wrestling Entertainment much greater geographic coverage and position as entertainment, not sport.
Launch of World Wrestling Federation Victory magazine.
McMahon leverages the new technologies of pay- per-view and closed-circuit TV for the first WrestleMania from Madison Square Garden. The main event is a tag-team match between Hulk Hogan, Mr. T and Jimmy “Superfly” Snuka vs. Rowdy Roddy Piper, Paul Orndorff and Cowboy Bob Orton.
The heavily marketed WrestleMania III attracts 93,173 fans to the Pontiac Silverdome outside Detroit.
WorldWrestlingFederation.com launches in June, later renamed WWE.com.
World Wrestling Federation debuts as a publicly traded company listed on the New York Stock Exchange.
World Wrestling Federation officially becomes World Wrestling Entertainment Inc. Later that year, more than 1 million viewers purchase WrestleMania X-6 on pay-per-view, making it the most watched non-boxing event in pay-per-view history at the time.
WWE Films is established and later renamed WWE Studios in July.
Nearly 6 million households purchase WWE pay-per-view events, placing WWE among the largest pay-per-view event programming providers in the world.
Extending into broadband, WWE launches WWE Mobile.
WWE opens an office in Shanghai.
Targeting fans ages 6-14, WWE launches WWE Kids magazine and the accompanying website, wwekids.com. Also, USA Network’s “Monday Night Raw” celebrates its 800th episode.
WWE celebrates the 25th anniversary of Wrestle-Mania at Reliant Stadium in Houston.