You will be redirected back to your article in seconds

‘Royal’ premiere rules Thursday

USA drama averages 5.6 million viewers

USA, home to more scripted successes than any other cable network, is off to a promising start with its latest drama entry, “Royal Pains.”

In its bow Thursday at 10 p.m., “Royal Pains” averaged 5.6 million viewers, including 2.3 million adults 18-49 — coming in higher than the preems of the hit USA originals “In Plain Sight” and “Burn Notice.”

“Royal Pains,” which stars Mark Feuerstein as a “concierge doctor” to rich residents of the Hamptons, retained more than 90% of its lead-in from “Burn Notice” on Thursday (6.0 million viewers overall, 2.5 million adults 18-49). In its timeslot, it beat out NBC’s premiere of drama “The Listener” (5.3 million viewers overall, roughly 1.8 million adults 18-49).

“Burn Notice,” cable’s No. 1 scripted skein in key demos, was up 7% in 18-49 and 11% in total viewers vs. its second-season preem in July 2008.

The perfs by the USA dramas are all the more impressive since they came opposite Game 1 of the NBA Finals on ABC.

Final ratings for the hoops action, meanwhile, were unavailable due to Nielsen processing delays Friday.

But based on affiliate-based prelims, it’s expected that Thursday’s opener — an easy victory for the Los Angeles Lakers over the Orlando Magic — won’t quite approach the 2008 Game 1 between the Lakers and Boston Celtics (5.5 rating/16 share in adults 18-49, 13.44 million viewers overall) but should come in well above the 2007 Game 1 between Cleveland and San Antonio (3.6/11, 8.87m).

More TV

  • Dave Davis

    Longtime WABC-TV New York Chief Dave Davis to Retire

    USA, home to more scripted successes than any other cable network, is off to a promising start with its latest drama entry, “Royal Pains.” In its bow Thursday at 10 p.m., “Royal Pains” averaged 5.6 million viewers, including 2.3 million adults 18-49 — coming in higher than the preems of the hit USA originals “In […]

  • Brendan Schaub

    Brendan Schaub to Host Showtime Digital Sports Talk Show 'Below the Belt'

    USA, home to more scripted successes than any other cable network, is off to a promising start with its latest drama entry, “Royal Pains.” In its bow Thursday at 10 p.m., “Royal Pains” averaged 5.6 million viewers, including 2.3 million adults 18-49 — coming in higher than the preems of the hit USA originals “In […]

  • Amirah Vann

    'Underground' Alum Amirah Vann to Star in Regina King, Robin Roberts ABC Drama Pilot

    USA, home to more scripted successes than any other cable network, is off to a promising start with its latest drama entry, “Royal Pains.” In its bow Thursday at 10 p.m., “Royal Pains” averaged 5.6 million viewers, including 2.3 million adults 18-49 — coming in higher than the preems of the hit USA originals “In […]

  • Seven Seconds

    TV Review: 'Seven Seconds' on Netflix

    USA, home to more scripted successes than any other cable network, is off to a promising start with its latest drama entry, “Royal Pains.” In its bow Thursday at 10 p.m., “Royal Pains” averaged 5.6 million viewers, including 2.3 million adults 18-49 — coming in higher than the preems of the hit USA originals “In […]

  • CNN Gun Control Town Hall

    CNN Gun Control Town Hall Draws 2.9 Million Viewers

    USA, home to more scripted successes than any other cable network, is off to a promising start with its latest drama entry, “Royal Pains.” In its bow Thursday at 10 p.m., “Royal Pains” averaged 5.6 million viewers, including 2.3 million adults 18-49 — coming in higher than the preems of the hit USA originals “In […]

  • Sinclair Broadcast Group

    21st Century Fox Finalizing Deal With Sinclair to Acquire Six TV Stations (EXCLUSIVE)

    USA, home to more scripted successes than any other cable network, is off to a promising start with its latest drama entry, “Royal Pains.” In its bow Thursday at 10 p.m., “Royal Pains” averaged 5.6 million viewers, including 2.3 million adults 18-49 — coming in higher than the preems of the hit USA originals “In […]

  • Tiffany Haddish

    Tiffany Haddish to Host 2018 MTV Movie and TV Awards

    USA, home to more scripted successes than any other cable network, is off to a promising start with its latest drama entry, “Royal Pains.” In its bow Thursday at 10 p.m., “Royal Pains” averaged 5.6 million viewers, including 2.3 million adults 18-49 — coming in higher than the preems of the hit USA originals “In […]

More From Our Brands

Access exclusive content