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Prime time for praisers

Donkis, Fehily partner for new PR company

Michael Donkis, longtime publicist for the talent agency Endeavor, will leave the percentery to partner with former PMK/HBH senior veep Joy Fehily in Prime, a new PR company.

Fehily left PMK/HBH in late December, and kickstarts the venture with such longtime clients as Graham King, Joel Silver, McG, Seth MacFarlane, Anthony Zuiker, Peter Morgan and Barry Levine’s Radical Publishing.

Donkis, who joined Endeavor in 2000, will continue to work with the agency as a consultant as he makes the transition.

At Endeavor, Donkis handled publicity for the agency and its clients, and coordinated awards season and festival activities for the agency and its corporate clients. He was president of the Endeavor Foundation and worked with agency clients on their personal philanthropic projects and foundations.

Prime will be based in Culver City.

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