51 Minds topper banks on celebs

Launched programs 'Rock of Love,' 'I Love New York'

Brought up in the Bunim-Murray Prods. family, Cris Abrego loved the idea of throwing a group of people together in one setting, though he thought a boost was needed by adding a pop icon to the mix.

Ultimately teaming up with producer Mark Cronin to form shingle “51 Minds,” Abrego launched series like “Rock of Love” featuring such names as Bret Michaels and Flavor Flav. Those programs in turn brought enough celebrity to some of their contestants to launch spinoffs like “I Love New York.”

The news connecting the tragic murder of model Jasmine Fiore to “Megan Wants a Millionaire” contestant Ryan Jenkins was a public setback for “51 Minds,” though the company said its background-check service was at fault. Abrego indicated before the incident that he was already looking toward the next evolution of the company.

“Our shows have always repeated well, but new ideas are always (emerging), so the concepts we come up with in the future and the way we develop talent will also be changing,” Abrego says.

Filed Under:

Want to read more articles like this one? SUBSCRIBE TO VARIETY TODAY.
Post A Comment 0

Leave a Reply

No Comments

Comments are moderated. They may be edited for clarity and reprinting in whole or in part in Variety publications.

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

More Scene News from Variety

Loading