Broadway box office dips as tourists depart
Four straight plays said goodbye to Broadway in a frame that predictably saw B.O. dip following the Thanksgiving sales spike, but nonetheless remained generally robust. Most shows experienced drops at the box office, with the largest dips unsurprisingly reported by the big-name offerings that get the largest boost from holiday tourist traffic.
The week also saw upticks for many shows that were overshadowed in the Thanksgiving frenzy, especially plays. “God of Carnage” ($557,531), “Wishful Drinking” ($358,435) and “In the Next Room, or The Vibrator Play” ($226,704) all experienced nice bumps.
The revival of “Ragtime” ($480,290), on the other hand, continued to have trouble building momentum. The 25 musicals grossed $18,050,549 for 78.5% of the Broadway total, with an attendance of 190,766 at 76.7% capacity and an average ticket price of $94.62.
The nine plays grossed $4,930,206 for 21.5% of the Broadway total, with an attendance of 59,636 at 80.0% capacity and an average ticket price of $82.67.
Average paid admission was $91.78 for all shows.